Scents inspired by the works of H.P. Lovecraft and the Cthulhu Mythos.

What, in substance, both the Esquimaux wizards and the Louisiana swamp-priests had chanted to their kindred idols was something very like this: the word-divisions being guessed at from traditional breaks in the phrase as chanted aloud:

“Ph’nglui mglw’nafh Cthulhu R’lyeh wgah’nagl fhtagn.”

In his house at R’lyeh, dead Cthulhu waits dreaming.

Iä! Iä!

Black Phoenix Alchemy Lab is an independent gothic perfumery founded in Los Angeles in 2002 and now handcrafting artisanal fragrances from our home in Philadelphia, where we blend every indie perfume oil by hand in small batches, drawing on literature, mythology, folklore, horror, the occult, and the dark romance of vampires and Victorian mourning to create scents for goths, dreamers, and anyone who wants their perfume to tell a story. 

Alongside our alcohol-free perfume oils, which are made to be worn close to the skin and unfold slowly over hours, we make scented lotions, hair glosses, beard oils, room sprays, and atmosphere sprays, along with ritual and condition oils, “Claw” Nail Polish, limited-edition seasonal releases for Halloween, Yule, and Lupercalia, and licensed collections inspired by film, television, and literature. Gamers will find a whole world of fantasy perfume and RPG-inspired scents designed to enhance tabletop and TTRPG sessions, from the tavern and the dungeon to the wizard’s tower, and our sister brand, Twilight Alchemy Lab, carries the same handmade niche spirit into its own corner of the dark. 

Discovery sets are available to sample our atmospheric and nostalgic perfume oils so that you can find your signature scent. All BPAL products are cruelty-free and never tested on animals.